Popular colors

Every paint color, ranked by searches

Of the 50,762 paint colors in PaintDB, 7,238 are searched on Google often enough to measure (at least 50 times a month). Every one of them is here, from every brand; the rest are searched too rarely for a count to mean anything. Each color is counted in the country where its brand is sold, by average monthly Google searches (snapshot 2026-10-15). Want a score instead of a raw count? See ColorRank. The top color is searched 76,900 times a month; the last on the list, 50. How we measure.

  1. 1
    Alabaster

    Sherwin-Williams · SW 7008 · US

    76,900/mo

    ColorRank 95

    up 20% vs prior year

  2. 2
    White Dove

    Benjamin Moore · OC-17 · US

    50,390/mo

    ColorRank 91

    up 16% vs prior year

  3. 3
    Accessible Beige

    Sherwin-Williams · SW 7036 · US

    49,890/mo

    ColorRank 95

    up 40% vs prior year

  4. 4
    Iron Ore

    Sherwin-Williams · SW 7069 · US

    42,900/mo

    ColorRank 89

    up 8% vs prior year

  5. 5
    Agreeable Gray

    Sherwin-Williams · SW 7029 · US

    42,100/mo

    ColorRank 87

    about the same vs prior year

  6. 6
    Swiss Coffee

    Benjamin Moore · OC-45 · US

    41,090/mo

    ColorRank 92

    up 33% vs prior year

  7. 7
    Pale Oak

    Benjamin Moore · OC-20 · US

    40,890/mo

    ColorRank 94

    up 69% vs prior year

  8. 8
    Sea Salt

    Sherwin-Williams · SW 6204 · US

    40,590/mo

    ColorRank 88

    up 8% vs prior year

  9. 9
    Greek Villa

    Sherwin-Williams · SW 7551 · US

    40,530/mo

    ColorRank 89

    up 14% vs prior year

  10. 10
    Morning Glory

    Asian Paints · 0765 · India

    28,100/mo

    ColorRank 85

    up 13% vs prior year

  11. 11
    Chantilly Lace

    Benjamin Moore · OC-65 · US

    27,510/mo

    ColorRank 84

    about the same vs prior year

  12. 12
    Natural Linen

    Sherwin-Williams · SW 9109 · US

    27,140/mo

    ColorRank 90

    up 48% vs prior year

  13. 13
    Shoji White

    Sherwin-Williams · SW 7042 · US

    27,140/mo

    ColorRank 87

    up 23% vs prior year

  14. 14
    Skimming Stone

    Farrow & Ball · No. 241 · UK

    27,110/mo

    ColorRank 89

    up 35% vs prior year

  15. 15
    Pure White

    Sherwin-Williams · SW 7005 · US

    22,410/mo

    ColorRank 80

    down 10% vs prior year

  16. 16
    Snowbound

    Sherwin-Williams · SW 7004 · US

    19,700/mo

    ColorRank 78

    down 17% vs prior year

  17. 17
    Repose Gray

    Sherwin-Williams · SW 7015 · US

    19,100/mo

    ColorRank 78

    down 15% vs prior year

  18. 18
    Classic Gray

    Benjamin Moore · OC-23 · US

    18,420/mo

    ColorRank 82

    up 17% vs prior year

  19. 19
    Clary Sage

    Sherwin-Williams · SW 6178 · US

    18,130/mo

    ColorRank 87

    up 53% vs prior year

  20. 20
    Pewter Green

    Sherwin-Williams · SW 6208 · US

    18,130/mo

    ColorRank 85

    up 33% vs prior year

  21. 21
    City Loft

    Sherwin-Williams · SW 7631 · US

    18,120/mo

    ColorRank 79

    down 7% vs prior year

  22. 22
    October Mist

    Benjamin Moore · 1495 · US

    14,890/mo

    ColorRank 85

    up 48% vs prior year

  23. 23
    Evergreen Fog

    Sherwin-Williams · SW 9130 · US

    14,840/mo

    ColorRank 85

    up 52% vs prior year

  24. 24
    Drift of Mist

    Sherwin-Williams · SW 9166 · US

    14,830/mo

    ColorRank 78

    about the same vs prior year

  25. 25
    Swiss Coffee

    Behr · 12 · US

    14,800/mo

    ColorRank 82

    up 26% vs prior year

  26. 26
    Summer Linen

    Dulux · 53143 · UK

    14,800/mo

    ColorRank 78

    about the same vs prior year

  27. 27
    Urbane Bronze

    Sherwin-Williams · SW 7048 · US

    13,700/mo

    ColorRank 82

    up 31% vs prior year

  28. 28
    Tricorn Black

    Sherwin-Williams · SW 6258 · US

    13,400/mo

    ColorRank 78

    up 9% vs prior year

  29. 29
    Creamy

    Sherwin-Williams · SW 7012 · US

    12,980/mo

    ColorRank 78

    up 9% vs prior year

  30. 30
    Revere Pewter

    Benjamin Moore · HC-172 · US

    12,420/mo

    ColorRank 76

    about the same vs prior year

  31. 31
    Natural Cream

    Benjamin Moore · OC-14 · US

    12,420/mo

    ColorRank 82

    up 40% vs prior year

  32. 32
    Pashmina

    Benjamin Moore · AF-100 · US

    12,360/mo

    ColorRank 84

    up 122% vs prior year

  33. 33
    Balboa Mist

    Benjamin Moore · 1549 · US

    12,170/mo

    ColorRank 75

    down 5% vs prior year

  34. 34
    Peppercorn

    Sherwin-Williams · SW 7674 · US

    12,150/mo

    ColorRank 75

    down 7% vs prior year

  35. 35
    Gray Owl

    Benjamin Moore · 2137-60 · US

    12,130/mo

    ColorRank 75

    down 9% vs prior year

  36. 36
    Shiitake

    Sherwin-Williams · SW 9173 · US

    12,130/mo

    ColorRank 83

    up 48% vs prior year

  37. 37
    Dried Thyme

    Sherwin-Williams · SW 6186 · US

    12,120/mo

    ColorRank 77

    up 6% vs prior year

  38. 38
    Elephant's Breath

    Farrow & Ball · No. 229 · UK

    12,110/mo

    ColorRank 80

    up 30% vs prior year

  39. 39
    Timeless

    Dulux · 13094 · UK

    12,100/mo

    ColorRank 79

    up 22% vs prior year

  40. 40
    Setting Plaster

    Farrow & Ball · No. 231 · UK

    12,100/mo

    ColorRank 79

    up 19% vs prior year

  41. 41
    Pure Ivory

    Asian Paints · L124 · India

    11,700/mo

    ColorRank 83

    up 56% vs prior year

  42. 42
    Pebble White

    Asian Paints · L136 · India

    11,000/mo

    ColorRank 79

    up 25% vs prior year

  43. 43
    Naval

    Sherwin-Williams · SW 6244 · US

    10,900/mo

    ColorRank 76

    up 8% vs prior year

  44. 44
    Edgecomb Gray

    Benjamin Moore · HC-173 · US

    10,380/mo

    ColorRank 82

    up 73% vs prior year

  45. 45
    Balanced Beige

    Sherwin-Williams · SW 7037 · US

    10,380/mo

    ColorRank 79

    up 32% vs prior year

  46. 46
    Saybrook Sage

    Benjamin Moore · HC-114 · US

    10,110/mo

    ColorRank 82

    up 72% vs prior year

  47. 47
    Dover White

    Sherwin-Williams · SW 6385 · US

    10,070/mo

    ColorRank 72

    down 14% vs prior year

  48. 48
    In the Navy

    Sherwin-Williams · SW 9178 · US

    9,930/mo

    ColorRank 75

    up 6% vs prior year

  49. 49
    Natural White™

    Dulux Australia · SW1F4 · Australia

    9,920/mo

    ColorRank 76

    up 14% vs prior year

  50. 50
    Green Smoke

    Farrow & Ball · No. 47 · UK

    9,920/mo

    ColorRank 74

    about the same vs prior year

  51. 51
    Black Fox

    Sherwin-Williams · SW 7020 · US

    9,920/mo

    ColorRank 80

    up 41% vs prior year

  52. 52
    Aesthetic White

    Sherwin-Williams · SW 7035 · US

    9,920/mo

    ColorRank 75

    about the same vs prior year

  53. 53
    Neutral Ground

    Sherwin-Williams · SW 7568 · US

    9,920/mo

    ColorRank 76

    up 14% vs prior year

  54. 54
    French Gray

    Farrow & Ball · No. 18 · UK

    9,910/mo

    ColorRank 75

    up 9% vs prior year

  55. 55
    Ball Green

    Farrow & Ball · No. 75 · UK

    9,910/mo

    ColorRank 72

    down 12% vs prior year

  56. 56
    White Duck

    Sherwin-Williams · SW 7010 · US

    9,910/mo

    ColorRank 79

    up 29% vs prior year

  57. 57
    Dimity

    Farrow & Ball · No. 2008 · UK

    9,900/mo

    ColorRank 78

    up 28% vs prior year

  58. 58
    Oyster Bay

    Sherwin-Williams · SW 6206 · US

    9,900/mo

    ColorRank 75

    about the same vs prior year

  59. 59
    Sugared Nut

    Asian Paints · L126 · India

    9,700/mo

    ColorRank 75

    up 9% vs prior year

  60. 60
    Natural Choice

    Sherwin-Williams · SW 7011 · US

    8,490/mo

    ColorRank 72

    down 5% vs prior year

  61. 61
    Silhouette

    Benjamin Moore · AF-655 · US

    8,360/mo

    ColorRank 80

    up 863% vs prior year

  62. 62
    Cloud White

    Benjamin Moore · OC-130 · US

    8,310/mo

    ColorRank 80

    up 49% vs prior year

  63. 63
    Vintage Vogue

    Benjamin Moore · 462 · US

    8,170/mo

    ColorRank 73

    up 6% vs prior year

  64. 64
    Smoky Blue

    Sherwin-Williams · SW 7604 · US

    8,130/mo

    ColorRank 77

    up 33% vs prior year

  65. 65
    Retreat

    Sherwin-Williams · SW 6207 · US

    8,120/mo

    ColorRank 74

    up 10% vs prior year

  66. 66
    Ammonite

    Farrow & Ball · No. 274 · UK

    8,110/mo

    ColorRank 70

    down 14% vs prior year

  67. 67
    Pigeon

    Farrow & Ball · No. 25 · UK

    8,110/mo

    ColorRank 72

    about the same vs prior year

  68. 68
    Rosemary

    Sherwin-Williams · SW 6187 · US

    8,110/mo

    ColorRank 73

    about the same vs prior year

  69. 69
    Rainwashed

    Sherwin-Williams · SW 6211 · US

    8,110/mo

    ColorRank 73

    up 7% vs prior year

  70. 70
    Grayish

    Sherwin-Williams · SW 6001 · US

    8,110/mo

    ColorRank 69

    down 23% vs prior year

  71. 71
    Egret White

    Sherwin-Williams · SW 7570 · US

    8,110/mo

    ColorRank 72

    down 5% vs prior year

  72. 72
    Natural Tan

    Sherwin-Williams · SW 7567 · US

    8,110/mo

    ColorRank 74

    up 10% vs prior year

  73. 73
    Almond White

    Dulux · 249873 · UK

    8,100/mo

    ColorRank 75

    up 22% vs prior year

  74. 74
    Natural Calico

    Dulux · 354115 · UK

    8,100/mo

    ColorRank 80

    up 80% vs prior year

  75. 75
    Slipper Satin

    Farrow & Ball · No. 2004 · UK

    8,100/mo

    ColorRank 75

    up 17% vs prior year

  76. 76
    Mizzle

    Farrow & Ball · No. 266 · UK

    8,100/mo

    ColorRank 77

    up 35% vs prior year

  77. 77
    Greens

    Sherwin-Williams · SW 6748 · US

    8,100/mo

    ColorRank 71

    down 10% vs prior year

  78. 78
    Extra White

    Sherwin-Williams · SW 7006 · US

    7,190/mo

    ColorRank 68

    down 22% vs prior year

  79. 79
    Anew Gray

    Sherwin-Williams · SW 7030 · US

    6,920/mo

    ColorRank 70

    down 5% vs prior year

  80. 80
    Simply White

    Benjamin Moore · 2143-70 · US

    6,890/mo

    ColorRank 68

    down 19% vs prior year

  81. 81
    Hale Navy

    Benjamin Moore · HC-154 · US

    6,860/mo

    ColorRank 73

    up 14% vs prior year

  82. 82
    Ballet White

    Benjamin Moore · OC-9 · US

    6,770/mo

    ColorRank 70

    about the same vs prior year

  83. 83
    Smokey Taupe

    Benjamin Moore · 983 · US

    6,690/mo

    ColorRank 77

    up 41% vs prior year

  84. 84
    Boothbay Gray

    Benjamin Moore · HC-165 · US

    6,690/mo

    ColorRank 78

    up 46% vs prior year

  85. 85
    Mindful Gray

    Sherwin-Williams · SW 7016 · US

    6,670/mo

    ColorRank 69

    down 14% vs prior year

  86. 86
    Smoke

    Benjamin Moore · 2122-40 · US

    6,670/mo

    ColorRank 77

    up 44% vs prior year

  87. 87
    Light French Gray

    Sherwin-Williams · SW 0055 · US

    6,670/mo

    ColorRank 66

    down 30% vs prior year

  88. 88
    Essex Green

    Benjamin Moore · HC-188 · US

    6,640/mo

    ColorRank 74

    up 25% vs prior year

  89. 89
    Worldly Gray

    Sherwin-Williams · SW 7043 · US

    6,630/mo

    ColorRank 73

    up 16% vs prior year

  90. 90
    Linen White

    Benjamin Moore · OC-146 · US

    6,630/mo

    ColorRank 70

    down 6% vs prior year

  91. 91
    Universal Khaki

    Sherwin-Williams · SW 6150 · US

    6,620/mo

    ColorRank 78

    up 303% vs prior year

  92. 92
    Pointing

    Farrow & Ball · No. 2003 · UK

    6,610/mo

    ColorRank 73

    up 17% vs prior year

  93. 93
    Jasmine White

    Dulux · 119813 · UK

    6,600/mo

    ColorRank 70

    about the same vs prior year

  94. 94
    White Cotton

    Dulux · 49598 · UK

    6,600/mo

    ColorRank 70

    about the same vs prior year

  95. 95
    Maison Blanche

    Sherwin-Williams · SW 7526 · US

    6,600/mo

    ColorRank 78

    up 181% vs prior year

  96. 96
    Eider White

    Sherwin-Williams · SW 7014 · US

    5,880/mo

    ColorRank 64

    down 33% vs prior year

  97. 97
    Cyberspace

    Sherwin-Williams · SW 7076 · US

    5,720/mo

    ColorRank 68

    down 7% vs prior year

  98. 98
    Dovetail

    Sherwin-Williams · SW 7018 · US

    5,720/mo

    ColorRank 68

    down 10% vs prior year

  99. 99
    Pearly White

    Sherwin-Williams · SW 7009 · US

    5,610/mo

    ColorRank 67

    down 13% vs prior year

  100. 100
    Quiet Moments

    Benjamin Moore · 1563 · US

    5,510/mo

    ColorRank 76

    up 74% vs prior year