How popular is Selvedge?
Searches per month · UKAbout 880 searches a month in the UKDown 17% on the previous 12 months.
- #144 most-searched paint color in the UK
- #98 most-searched Farrow & Ball color
- #16 most-searched blue in the UK
Google search volume for “Farrow & Ball Selvedge” and its code, averaged over the 12 months to September 2026; pulled 2026-10-15. An estimate, not a census. How we measure
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About Selvedge
Selvedge is a calming, medium blue with cool undertones. This balanced shade has an LRV of 25 and absorbs most light, making it ideal for creating intimate, cozy atmospheres or as an accent.
One shade lighter or darker
The nearest Farrow & Ball colors with the same hue and saturation as Selvedge, a visible step lighter or darker.
Color Specifications
- Name
- Selvedge
- Brand
- Farrow & Ball
- Code
- No. 306
- Hex
- #7A8C91
- RGB
- 122, 140, 145
- HSL
- 193, 9%, 52%
- CMYK
- 16, 3, 0, 43Approximate — screen to print
- Lab
- 57.0, -5.4, -4.8
- CSS
- --farrow-ball-selvedge
- LRV
- 25 (Medium)
- Undertone
- Cool
- Temperature
- neutral
- Family
- blue
- Interior
- Yes
- Exterior
- Yes
- Finishes
- modern emulsionestate emulsionfull glossestate eggshellmodern eggshell
Similar Colors & Cross-Brand Matches
Ranked by Delta E 2000. Under 1.0 looks the same on the wall.