How popular is Merlot?
Searches per month · USAbout 390 searches a month in the US
Google search volume for “Sherwin-Williams Merlot” and its code, averaged over the 12 months to September 2026; pulled 2026-10-15. An estimate, not a census. How we measure
Try Merlot on your own room
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About Merlot
Merlot is a charming, medium-dark pink with warm red undertones. This balanced shade has an LRV of 4 and absorbs nearly all light, making it ideal for creating intimate, cozy atmospheres or as an accent.
One shade lighter or darker
The nearest Sherwin-Williams colors with the same hue and saturation as Merlot, a visible step lighter or darker.
Color Specifications
- Name
- Merlot
- Brand
- Sherwin-Williams
- Code
- SW 2704
- Hex
- #51323B
- RGB
- 81, 50, 59
- HSL
- 343, 24%, 26%
- CMYK
- 0, 38, 27, 68Approximate — screen to print
- Lab
- 24.8, 15.5, 0.2
- CSS
- --sherwin-williams-merlot
- LRV
- 4 (Very Dark)
- Undertone
- Warm Red
- Temperature
- neutral
- Family
- pink
- Interior
- Yes
- Exterior
- Yes
- Finishes
- flatmatteeg-shelsatinsemi-glosshigh-gloss
Similar Colors & Cross-Brand Matches
Ranked by Delta E 2000. Under 1.0 looks the same on the wall.