How popular is Black Magic?
Searches per month · USAbout 180 searches a month in the US
Google search volume for “PPG Paints Black Magic” and its code, averaged over the 12 months to September 2026; pulled 2026-10-15. An estimate, not a census. How we measure
Also sold as Glidden at The Home Depot
PPG Black Magic (1001-7) is also sold at The Home Depot as Glidden Black Magic (PPG1001-7): Glidden is PPG's do-it-yourself brand and uses PPG's color codes, so at The Home Depot ask for it under the Glidden name. Paint lines and formulas differ between the brands, so compare samples if you are matching an existing wall. See the Glidden listing
Try Black Magic on your own room
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About Black Magic
Black Magic is a versatile, medium-dark gray with neutral undertones. This balanced shade has an LRV of 5 and absorbs nearly all light, making it ideal for creating intimate, cozy atmospheres or as an accent.
One shade lighter or darker
The nearest PPG Paints colors with the same hue and saturation as Black Magic, a visible step lighter or darker.
Color Specifications
- Name
- Black Magic
- Brand
- PPG Paints
- Code
- 1001-7
- Hex
- #414040
- RGB
- 65, 64, 64
- HSL
- 0, 1%, 25%
- CMYK
- 0, 2, 2, 75Approximate — screen to print
- Lab
- 27.2, 0.4, 0.1
- CSS
- --ppg-paints-black-magic
- LRV
- 5 (Dark)
- Undertone
- Neutral
- Temperature
- neutral
- Family
- gray
- Interior
- Yes
- Exterior
- Yes
- Finishes
- flateggshellsatinsemi-gloss
Similar Colors & Cross-Brand Matches
Ranked by Delta E 2000. Under 1.0 looks the same on the wall.