How popular is Wild Primrose?
Searches per month · UKAbout 590 searches a month in the UKDown 7% on the previous 12 months.
- #176 most-searched paint color in the UK
- #59 most-searched Dulux color
- #40 most-searched beige in the UK
Google search volume for “Dulux Wild Primrose” and its code, averaged over the 12 months to September 2026; pulled 2026-10-15. An estimate, not a census. How we measure
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About Wild Primrose
Wild Primrose is a comfortable, light beige with warm yellow undertones. This warm shade has an LRV of 78 and reflects a moderate amount of light, making it suitable for smaller spaces or rooms with limited natural light.
One shade lighter or darker
The nearest Dulux colors with the same hue and saturation as Wild Primrose, a visible step lighter or darker.
Color Specifications
- Name
- Wild Primrose
- Brand
- Dulux
- Code
- 353710
- Hex
- #F4E3B8
- RGB
- 244, 227, 184
- HSL
- 43, 73%, 84%
- CMYK
- 0, 7, 25, 4Approximate — screen to print
- Lab
- 90.6, -0.7, 23.1
- CSS
- --dulux-wild-primrose
- LRV
- 78 (Light)
- Undertone
- Warm Yellow
- Temperature
- warm
- Family
- beige
- Interior
- Yes
- Exterior
- No
Similar Colors & Cross-Brand Matches
Ranked by Delta E 2000. Under 1.0 looks the same on the wall.