How popular is True Joy?
ColorRank20#4,648 of 50,762
Searches per month · UKAbout 110 searches a month in the UK
Google search volume for “Dulux True Joy” and its code, averaged over the 12 months to September 2026; pulled 2026-10-15. An estimate, not a census. How we measure
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About True Joy
True Joy is a bright, medium-light yellow with warm yellow undertones. This warm shade has an LRV of 48 and absorbs a moderate amount of light, making it versatile for a variety of spaces.
One shade lighter or darker
The nearest Dulux colors with the same hue and saturation as True Joy, a visible step lighter or darker.
Color Specifications
- Name
- True Joy
- Brand
- Dulux
- Code
- 100963
- Hex
- #DEB349
- RGB
- 222, 179, 73
- HSL
- 43, 69%, 58%
- CMYK
- 0, 19, 67, 13Approximate — screen to print
- Lab
- 75.0, 4.5, 58.1
- CSS
- --dulux-true-joy
- LRV
- 48 (Medium Light)
- Undertone
- Warm Yellow
- Temperature
- warm
- Family
- yellow
- Interior
- Yes
- Exterior
- No
0 · Dark100 · Light
Similar Colors & Cross-Brand Matches
Ranked by Delta E 2000. Under 1.0 looks the same on the wall.
Dunn-EdwardsΔE 0.6Honey GroveDE5383 · LRV 44 · warmPractically identicalBehrΔE 0.9Yellow GoldBehr 360D-6 · LRV 76 · warmPractically identicalSherwin-WilliamsΔE 0.9NuggetSW 6697 · LRV 46 · warmPractically identical — slightly coolerReseneΔE 1.1AnzacResene Anzac · LRV 50 · warmVery close — slightly warmer and more saturatedGliddenΔE 1.6Va Va VoomGlidden PPG1210-6 · LRV 49 · warmVery close