How popular is New London Burgundy?
Searches per month · USAbout 1,020 searches a month in the USUp 99% on the previous 12 months.
Google search volume for “Benjamin Moore New London Burgundy” and its code, averaged over the 12 months to September 2026; pulled 2026-10-15. An estimate, not a census. How we measure
Try New London Burgundy on your own room
Upload a photo and PaintDB Studio repaints it in this exact color — then try a shade lighter, warmer or in another brand with one tap. $1 a render; failed renders are free.
About New London Burgundy
New London Burgundy is a warm, medium brown with warm undertones. This warm shade has an LRV of 9.82 and absorbs nearly all light, making it ideal for creating intimate, cozy atmospheres or as an accent.
One shade lighter or darker
The nearest Benjamin Moore colors with the same hue and saturation as New London Burgundy, a visible step lighter or darker.
Color Specifications
- Name
- New London Burgundy
- Brand
- Benjamin Moore
- Code
- HC-61
- Hex
- #754B4E
- RGB
- 117, 75, 78
- HSL
- 356, 22%, 38%
- CMYK
- 0, 36, 33, 54Approximate — screen to print
- Lab
- 36.7, 18.3, 5.6
- CSS
- --benjamin-moore-new-london-burgundy
- LRV
- 9.82 (Dark)
- Undertone
- Warm
- Temperature
- warm
- Family
- brown
- Interior
- Yes
- Exterior
- Yes
- Finishes
- flatmatteeggshellsatinsemi-glosshigh-gloss
Similar Colors & Cross-Brand Matches
Ranked by Delta E 2000. Under 1.0 looks the same on the wall.