How popular is Passion Plum?
Searches per month · USAbout 50 searches a month in the US
Google search volume for “Benjamin Moore Passion Plum” and its code, averaged over the 12 months to September 2026; pulled 2026-10-15. An estimate, not a census. How we measure
Try Passion Plum on your own room
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About Passion Plum
Passion Plum is a regal, medium purple with cool blue undertones. This cool shade has an LRV of 11.83 and absorbs most light, making it ideal for creating intimate, cozy atmospheres or as an accent.
One shade lighter or darker
The nearest Benjamin Moore colors with the same hue and saturation as Passion Plum, a visible step lighter or darker.
Color Specifications
- Name
- Passion Plum
- Brand
- Benjamin Moore
- Code
- 2073-30
- Hex
- #764B6E
- RGB
- 118, 75, 110
- HSL
- 311, 22%, 38%
- CMYK
- 0, 36, 7, 54Approximate — screen to print
- Lab
- 37.9, 24.1, -12.7
- CSS
- --benjamin-moore-passion-plum
- LRV
- 11.83 (Dark)
- Undertone
- Cool Blue
- Temperature
- cool
- Family
- purple
- Interior
- Yes
- Exterior
- No
- Finishes
- flatmatteeggshellsatinsemi-glosshigh-gloss
Similar Colors & Cross-Brand Matches
Ranked by Delta E 2000. Under 1.0 looks the same on the wall.