Benjamin Moore Million Dollar Red 2003-10 paint color swatch — hex #B5332C, LRV 12.58Color shown is a digital approximation. Always test a physical sample.
Benjamin Moore

Million Dollar Red

2003-10 by Benjamin Moore

Hex #B5332C · LRV 12.58 · warm pink

How popular is Million Dollar Red?

ColorRank36#2,176 of 50,762

Searches per month · USAbout 270 searches a month in the US

Oct 2024Oct 2025Sep 2026

Google search volume for “Benjamin Moore Million Dollar Red” and its code, averaged over the 12 months to September 2026; pulled 2026-10-15. An estimate, not a census. How we measure

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About Million Dollar Red

Million Dollar Red is a charming, medium pink with warm yellow-red undertones. This warm shade has an LRV of 12.58 and absorbs most light, making it ideal for creating intimate, cozy atmospheres or as an accent.

One shade lighter or darker

The nearest Benjamin Moore colors with the same hue and saturation as Million Dollar Red, a visible step lighter or darker.

Color Specifications

Name
Million Dollar Red
Code
2003-10
Hex
#B5332C
RGB
181, 51, 44
HSL
3, 61%, 44%
CMYK
0, 72, 76, 29Approximate — screen to print
Lab
41.8, 51.6, 35.0
CSS
--benjamin-moore-million-dollar-red
LRV
12.58 (Dark)
0 · Dark100 · Light
Undertone
Warm Yellow-Red
Temperature
warm
Family
pink
Interior
Yes
Exterior
Yes
Finishes
flatmatteeggshellsatinsemi-glosshigh-gloss
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