How popular is Rural Earth?
Searches per month · USAbout 120 searches a month in the US
Google search volume for “Benjamin Moore Rural Earth” and its code, averaged over the 12 months to September 2026; pulled 2026-10-15. An estimate, not a census. How we measure
Try Rural Earth on your own room
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About Rural Earth
Rural Earth is a grounding, medium-dark brown with warm undertones. This warm shade has an LRV of 9.72 and absorbs nearly all light, making it ideal for creating intimate, cozy atmospheres or as an accent.
One shade lighter or darker
The nearest Benjamin Moore colors with the same hue and saturation as Rural Earth, a visible step lighter or darker.
Color Specifications
- Name
- Rural Earth
- Brand
- Benjamin Moore
- Code
- 1239
- Hex
- #5F5047
- RGB
- 95, 80, 71
- HSL
- 22, 14%, 33%
- CMYK
- 0, 16, 25, 63Approximate — screen to print
- Lab
- 35.3, 4.6, 7.6
- CSS
- --benjamin-moore-rural-earth
- LRV
- 9.72 (Dark)
- Undertone
- Warm
- Temperature
- warm
- Family
- brown
- Interior
- Yes
- Exterior
- Yes
- Finishes
- flatmatteeggshellsatinsemi-glosshigh-gloss
Similar Colors & Cross-Brand Matches
Ranked by Delta E 2000. Under 1.0 looks the same on the wall.