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Try Plum Jam on your own room
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About Plum Jam
Plum Jam is a soft, medium pink with cool undertones. This cool shade has an LRV of 36 and absorbs a moderate amount of light, making it versatile for a variety of spaces.
One shade lighter or darker
The nearest Behr colors with the same hue and saturation as Plum Jam, a visible step lighter or darker.
Color Specifications
- Name
- Plum Jam
- Brand
- Behr
- Code
- 690B-7
- Hex
- #784660
- RGB
- 120, 70, 96
- HSL
- 329, 26%, 37%
- CMYK
- 0, 42, 20, 53Approximate — screen to print
- Lab
- 36.4, 25.3, -6.1
- CSS
- --behr-plum-jam
- LRV
- 36 (Medium Light)
- Undertone
- Cool
- Temperature
- cool
- Family
- pink
- Interior
- Yes
- Exterior
- Yes
- Finishes
- flatmatteeggshellsatinsemi-gloss
0 · Dark100 · Light
Similar Colors & Cross-Brand Matches
Ranked by Delta E 2000. Under 1.0 looks the same on the wall.
PlasconΔE 1.2Burgandy BerryPlascon P7-C1-1 · LRV 9 · coolVery closeDulux AustraliaΔE 1.3PrincelyDulux AU S47E8 · LRV 13 · coolVery close — slightly lighterAsian PaintsΔE 1.4Purple ProseAP X136 · LRV 9 · neutralVery close — slightly more mutedBerger PaintsΔE 1.5Plum PassionBerger 1A0368 · LRV 9 · coolVery close — slightly more saturated and coolerDulux AustraliaΔE 1.7BewitchingDulux AU S47D8 · LRV 13 · coolVery close — slightly more muted