Plum Jam
690B-7 by Behr
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See your room in this colorAbout Plum Jam
Plum Jam is a soft, medium pink with cool undertones. This cool shade has an LRV of 36 and absorbs a moderate amount of light, making it versatile for a variety of spaces.
Plum Jam (690B-7) by Behr is a cool pink with cool undertones. Its hex code is #784660 and it has an LRV of 36, making it a medium light color. It is suitable for both interior and exterior use.
Similar Colors & Cross-Brand Matches
Frequently Asked Questions
What is the hex code for Plum Jam 690B-7?
The hex code for Behr Plum Jam (690B-7) is #784660.
What is the LRV of Plum Jam?
Plum Jam (690B-7) has an LRV (Light Reflectance Value) of 36, which is classified as medium light. LRV ranges from 0 (pure black) to 100 (pure white).
Is Plum Jam warm or cool?
Plum Jam (690B-7) is a cool color with cool undertones.
What colors coordinate with Plum Jam?
Plum Jam (690B-7) pairs well with crisp whites and cool grays for trim, complementary neutrals, and other Behr colors within the same pink family. See the similar colors and cross-brand matches above for specific pairings, and use the palette generator for full coordinating schemes.
What is the RGB value of Plum Jam?
The RGB value of Behr Plum Jam (690B-7) is R:120, G:70, B:96. The hex code is #784660.
Can Plum Jam be used on exteriors?
Yes, Plum Jam (690B-7) is rated for both interior and exterior use.